What Steve Jobs Taught Us About Marketing Steve Jobs was the mastermind and also the face behind Apple. He developed products that changed the world. While his progressive tips definitely played a part in cementing his name in history, it was his marketing skills that...
Why You Need More and Better Customer Reviews Where it Counts a.k.a. Reputation Marketing Customer reviews are a key ranking signal as Google and other search engines strive to give the most relevant and useful results to their users. Local search and mobile search...
Why Link Building Is Vital for Marketing Local Businesses Although it’s easy for the layperson to condense promoting a business down to inbound and outbound marketing, any actual marketer knows it is not that simple. There are numerous aspects that come in...
Content Marketing Errors It Is Wise To Stay away from Classic marketing methods are swiftly being outpaced by inbound and digital marketing. Of these new promotional approaches, content marketing is undoubtedly one of the most vital. In fact, inbound marketing...
Turning Shoestring Marketing Into Countless Value With only a great piece of content and the appropriate social media know-how, you can do plenty of marketing with little money. Don’t let a small budget restrict your reach. Generate Shareable Content The method...
Offline Marketing Strategies That Actually Work If you spend any amount of time online, you understand just how prominent online marketing is becoming. You shouldn’t take this as evidence, though, that offline marketing is dead. It still has a prominent place in...
Developing a Cross-Channel Promotion Strategy Where does your audience spend time, and how can you best locate and serve them? This is where cross-channel promotion can definitely be of some help. In case you aren’t familiar with the concept, cross-channel...
Integrating Social Media with your Email Marketing Email and social media are two of the biggest weapons marketers have, and many are still unaware how to make them work well in concert together. They are complementary tools, and syncing them up can deliver results...
How to Implement Visual Content onto Your Website Visual content is exploding all over the Web right now, and if you need proof of this you only need to look at your Facebook newsfeed, which if it’s anything like mine is packed with images, memes and videos all...
5 Easy to Make Social Media Gaffes It’s way too easy to make mistakes on social media that can cost your reputation in a big way. That which was said in passing or a seemingly “clever” remark can swiftly turn into a tsunami of complaints that is not...
