What elements do you need to have in a welcome email? You know the routine: you opt-in to someone’s mailing list, and soon you receive a confirmation email from them, welcoming you to the list, newsletter or whatever you just signed up for. The fact that we are...
7 Ways to Increase Checkout Page Conversions Going to all the effort of convincing a prospective buyer to the checkout page, and then seeing them abandon the cart, as some 67 percent of them do, is a real problem. Some of this is natural: second thoughts,...
Video SEO – Quick and effective Tactics We all want to get our videos seen by as many people as possible, and the easiest way to do that is by using what has become known as Video SEO. The truth of the matter is, it’s really not all that hard to get first...
5 Tips for Optimizing your Blog Posts for SEO If you’re writing consistent blog posts someone has surely mentioned that you need to be sure you optimize them for SEO.What?I get it. Most writers aren’t up to date on what it will require to properly optimize...
See These 10 Email Marketing Best Practices Email marketing can be quite a tricky business, and what’s acceptable is subject to change over time, so it’s a good idea to revisit email marketing best practices on a regular basis. What works best is affected...
6 elements of a Converting Landing Page Making an attractive landing page is no longer a task for the dark arts of the web designers. Nowadays using one of the easy available landing page creators, that happen to be drop dead easy to use, you could have a...
What to Make of the Recent Google Pigeon Update for Local Local search had been spared much volatility since the Hummingbird update last fall, but that’s all changed now with the Pigeon update. The stated aim of this update is to more closely tie local results...
Playing Nice on Facebook: Business Do’s and Don’ts We all know that Facebook has an incredible reach, and that it has enormous potential for your business. What you may not know is how you can effectively use Facebook in your business. There are however,...
How to Avoid Making These 7 LinkedIn Mistakes LinkedIn has quickly become a social media giant among professional and business people. The days of it being merely a place to dump your resume are long past, as LinkedIn now drives four times as many visitors to your...
Need More Clicks form Your Social Media Posts? Social media is a wonderful thing, and while it can be a challenge to work it into your day, it can reap rewards that didn’t exist even a few years ago. So after all your effort to make sure that you’re...