by otua | Jul 12, 2013 | ICE Key Tags
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by otua | Jul 11, 2013 | Social Media
Better for Marketers? Facebook or Twitter? Twitter recently announced that its paid ad platform is now available to any who want to use it. In testing for over a year, Twitter has been assessing user feedback and refining Twitter ads. The most noticeable difference in...
by otua | Jul 9, 2013 | Mobile Marketing
New Tools to Help with Mobile Marketing As a marketing method deeply entrenched within a fast-growing technology, we’re seeing that new tools are constantly being introduced to help us either improve, keep up with, or use these new gadgets. Listed below are 3...
by otua | Jul 1, 2013 | Social Media
Which Social Media Metrics Should You Ignore? The term “vanity metrics” has made its way into the marketing lexicon as of late, and for good reason. What a great many use to determine “results” can frequently be misleading and due to this,...
by otua | Jun 27, 2013 | Online Marketing
How to Make Your Email Marketing Entirely More Effective! You may have heard all sorts of disparate predictions concerning the demise of email marketing, but what the evidence shows is that it’s still an integral component of your online marketing mix, both now...
by otua | Jun 24, 2013 | Local Internet Marketing
What About the Smaller Daily Deal Sites? Now that Groupon and LivingSocial, though far from dead, are sorting out their businesses moving forward, smaller daily deal sites have jumped into the mind of small business owners as a viable option for this business model...
by otua | Jun 19, 2013 | Video Marketing
Free Webinars and YouTube Videos Using Google Hangouts! Google is famous for coming up with new programs and then ditching them if they don’t work out. Anyone remember Google Wave, Google Buzz and now Google Reader? Even though many have predicted much the same...
by otua | Jun 13, 2013 | Local Internet Marketing
This Just In! – The Web Design World is Indeed Flat! Everything comes full circle, even web design. You might not have noticed it yet, but there’s a brand new trend out there, and its name is flat web design. It’s capturing the industry, and the...
by otua | Jun 10, 2013 | Social Media
3 Ways to Optimize Your Business for SoLoMo Do you SoLoMo? Yes, I realize that may sound like the newest offering from the Starbucks menu, but the acronym stands for social, local, mobile. What you need to do however, is wrap your head around why SoLoMo is a very...
by otua | Jun 6, 2013 | Social Media
How to Use Twitter #Hashtags in Your Small Business Know what a #Hashtag is? If you’re not a social media maven, and particularly Twitter, you may not have a clue what a #hashtag is. No need for that being the situation any longer. A hashtag is a # followed by a...
