SoLoMo Optimization

3 Ways to Optimize Your Business for SoLoMo Do you SoLoMo? Yes, I realize that may sound like the newest offering from the Starbucks menu, but the acronym stands for social, local, mobile. What you need to do however, is wrap your head around why SoLoMo is a very...

What Is A Twitter Hashtag?

How to Use Twitter #Hashtags in Your Small Business Know what a #Hashtag is? If you’re not a social media maven, and particularly Twitter, you may not have a clue what a #hashtag is. No need for that being the situation any longer. A hashtag is a # followed by a...

How To Use Instagram

Some Very Good Reasons to Use Instagram in Your Small Business Marketing Marketers looking for a way to engage and grow their reach would be well advised to consider the meteoric growth and popularity of Instagram, a free online photo sharing and social network...

Facebook Graph Search

How Can You Use Facebook Graph Search in Your Business? Facebook is at it again, and this time it’s called Facebook Graph Search. This is their attempt to sway their search results from a keyword-based model like Google’s, to one where Facebook can make...

Social Media Mistakes To Avoid

Are You Making Any of These Social Media Errors? Social media marketing is usually a terrific way to engage, find and sell new clients on your company, as long as you aren’t at risk of making it harder on yourself. Social media blunders are very easy to step...

Social Media Signals

3 Easy Ways to Boost Your Social Media Mojo Way back in the day (last year) it was a relatively simple undertaking to rank your pages in Google’s search engine results. Optimize the pages, have good, unique content and create a slew of backlinks to them. Ahh,...