Ways to Use Instagram in Your Marketing You Probably Hadn’t Thought Of!
We’ve all noticed as Instagram is the latest web property to soar to stratospheric heights, and with their acquisition by Facebook, it appears as if that’s not going to slow down anytime soon. What’s been intriguing to note however is how innovative marketers are starting to use the platform in many ways you might not have dreamed of.
Let’s hear it for Kuwaiti ingenuity!
According to Kottke.org, Kuwaitis have taken to working with Instagram as a visually oriented mobile store, selling nearly anything they want. Some of the offerings you can find are Manga, clothing and accessories, makeup services, and surprisingly, sheep! While selling sheep on Instagram may not be your thing, you can appreciate the ingenuity of these people using Instagram for their own marketing purposes in uniquely innovative way. They’ve got products they wish to sell, so they take a picture, upload it to their Instagram account, give a price and ask interested followers contact for more information or to purchase. Marketing at its simplest, on a world-wide scale!
What lesson can we learn here?
The key lesson to learn here is that there is always opportunity for those willing to think outside the box and explore the possibilities. You may not be inclined to sell directly off of Instagram, however some marketers are already using it to direct to CPA offers, send people to squeeze pages for list building plus more. With a base so large and growing daily, Instagram provides a unique chance to connect with people who are interested, (at least in the images you uploaded) and it’s up to you to find a way to connect the dots in your marketing efforts. Let your imagination go wild!
There are lots of ways to use this, and the thinking is that now is the best time to go for it, as with Facebook, change is a constant, and things won’t always be so Wild West-like.