Look at These 5 Responsive Design Tips When Building out your Mobile Site
Responsive design is surely the buzzword for web design these days, and for good reason. The proliferation of mobile devices, accounting for approximately half of all web searching, gives added importance to making sure your pages render well on any device. There’s a lot to consider here, and if you’re not actually designing it yourself, (most of us are not!) you do need to possess at least a basic understanding in order to communicate your wishes to your developer.
While your web designer (if that’s not you) will do most of the heavy lifting, here are 5 tips for making responsive design work well for your site.
5 Important tips for Responsive Design
Consider design first – This may seem to not require mentioning, but a lot of expensive design hours are burned up when a clear vision is not articulated up front. Check out many designs, and be specific on what you’d like for your design from the beginning.
Visual content – Images and videos should be carefully considered when deploying them in your responsive design. First, having too many causes your pages to load slowly which leads to bounces, lost visitors and revenue. Not what we want, right? Be sure you size everything consistently and properly for small devices, and test them out once done for distortion and load times.
Write content for mobile – One of the last things people want to do on a small screen is scroll through a mountain of text. Your mobile content should be more to the point, perhaps bulleted, and even possibly lead to the full version on the main website.
Test calls to action and button sizes – On smaller screens, the size and visual impact of a call to action and accompanying button come in to play. You don’t want them to miss it, or worse, have the button so small that it’s difficult to actually click. Not good. Test religiously.
Aim for a clean design – Having massive, endlessly scrolling mobile pages that take ages to load while all your favorite photos load is a recipe for site bounce. Mobile users expect your pages to load quickly and be wonderful. Don’t disappoint!