Website Tune Up

5 Easy Ways to Spruce Up Your Site Just like your home, your business website also requires an annual spring-cleaning. It’s easy to let things slip, and the results of that could be a decline in traffic, reputation and consequently sales. This can be a rather...

Green Marketing

Paint your business green! Earth day is upon us again, and it’s an excellent time to consider how Green Marketing can be a practical way to capture the fancy of environmentally conscious consumers. This is not only a smart way to conserve our precious natural...

Is Your Business Obsolete?

Perhaps not, but if your marketing and branding are falling behind, potential customers may think so. Customers prefer to patronize companies that are convenient, easily accessible, and up-to-date on current trends in technology. With 78.2 million smart phones or...

How To Use Mobile Apps

Here are a few quick ideas: 1. Build customer loyalty. Everyone likes to feel included in something special, so make customers feel like VIPs by offering discounts, coupons, and promotions just for using the app. 2. Create viral buzz. Encourage customers to use the...

eNewsletters For Your Business

An E-Newsletter – Your own inbox magazine! To a lot of people, the e-newsletter may seem like a relic of a bygone era, a time when we used painfully slow dial-up Internet services like AOL and “surfed” the net using Netscape. Despite being a little...

Facebook Ads

How to Use Facebook Ads to Gather Leads and Sales Facebook ads are among the fastest, easiest and most effective do-it-yourself platforms for obtaining traffic to your offers, building prospect lists, and for practically any other purpose imaginable for your website....

Reputation Management Best Practice

Online Reputation Management Can be key to Your Success Think your online reputation doesn’t matter? Think again! Based on a study by Erik Qualman of Socialnomics.com, nearly three-quarters of respondents say they trust the information offered by total strangers...

Social Media Signals

3 Easy Ways to Boost Your Social Media Mojo Way back in the day (last year) it was a relatively simple undertaking to rank your pages in Google’s search engine results. Optimize the pages, have good, unique content and create a slew of backlinks to them. Ahh,...

Create A Mobile App

Does it make sense for your business to have a mobile app? You might have been considering whether or not it’s advisable for your business to spend the time and expense needed to develop and implement a mobile app for your business. Does a mobile app even make...